Kenya: Jumia in pact to drive sale of ‘Made-in-Kenya’ goods

Online e-commerce platform Jumia has unveiled a programme that will see local manufacturers leverage on the firm’s network and penetration to grow sales and consumption of their products. The partnership between the e-commerce platform and local manufacturers — including Chandaria Industries, Alladin World of Brands, Bantu Shoe, Tropical Heat, Bata and Darling Hair — will see…

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ACTUALITÉ AFRICAINE À TOUTE HEURE

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